CityTour.co.uk/Experiences

England

East Midlands

Walking tours from £11, museum entries, animal parks, and private transfers up to £500.

See all on Viatorfrom £6.99 per person
Experiences126
From£6.99per person
Under £2531
Viator's Top Product11
What people book here

Walking tours, museum visits, animal encounters and private transfers dominate the offer.

Most bookings in this region are for walking tours, museum entries, and animal experiences. Walking tours and museum visits make up a large share of the 126 experiences, with over a third priced under £60 and 65% under £100. Private transfers and animal encounters are also popular, though fewer in number and often at higher price points.

Top-rated options are consistently walking tours and private guided experiences, many carrying the seller's quality badge. Only 6% of all products are rated below 4 stars, and nearly all allow free cancellation. The best-reviewed tours feature knowledgeable guides and engaging storytelling, while critical reviews are rare and concentrated in a few categories.

What is on offer

The catalogue

The catalogue lists 126 experiences, with 25% under £25 and 38% under £60. The median price is £63, but this is pulled up by private tours and transfers priced per vehicle. Most products fall in the £60–£200 range, with only 2% over £400. Among all listings, 11 carry the seller's top quality mark, 7 have the excellent quality badge, and 6 are in the curated catalog.

Walking tours, museum entries, and animal parks are the most common types. Private and luxury tours are widely labeled but include both affordable and premium options. Bus tours and food experiences are much less common. The category labels mix private and group products, so headline prices can vary widely within a type.

Only 7 products are rated below 4 stars, and there are no low-rated tours with 10 or more reviews. Free cancellation is standard, not an exception. Private transfers and animal encounters tend to be at the higher end of the price range, while self-guided and group walking tours are the most affordable.

How to choose

Where the money goes

Walking tours suit travellers interested in local history and architecture, with per-person prices starting from £11. These tours consistently receive high ratings, especially those led by knowledgeable guides who tailor content to the group. The best-reviewed walking tours often mention engaging storytelling and a flexible approach. Private group tours, such as the Cambridge walking tour, are priced per group and offer value for families or small groups, especially when split among several people.

Museum entries and historical attractions are also popular, typically priced between £9 and £12 per person. Reviews praise well-maintained sites and informative guides, but some museum visitors have felt the experience was overpriced or not as extensive as expected. Animal parks and wildlife encounters range from £40 per family group to £100 per person for special experiences. While many praise the care for animals and knowledgeable staff, critical reviews of animal parks mention poor customer service, unwelcoming staff, and disappointment with facilities, especially when expectations are set by online descriptions.

Self-guided treasure hunts and games appeal to families and groups looking for interactive experiences at a lower price point. However, some users have been disappointed if the format was not clearly described or if technical issues arose, as seen in reviews for the Maid Marian and Robin Hood Quest. Transfers and private drivers are the most expensive, from £200 to £500 per vehicle, and are best for those seeking convenience for groups or airport travel. These receive consistently high ratings for punctuality and professionalism.

A fair price for a well-reviewed walking tour is £11–£22 per person. Museum entries are reasonable under £15. Animal parks should be checked for recent reviews, as experiences vary. Private transfers are a premium option and only worthwhile if convenience is a priority. The best-rated experiences share strong guide engagement and clear communication, while the few poorly rated ones often cite unclear descriptions, unhelpful staff, or a mismatch between expectations and reality.

When to book

Most tours confirm bookings instantly, with 45 of the top 60 offering immediate confirmation. Manual confirmation is more common for private transfers and some animal encounters. Sell-out warnings are rare, so last-minute booking is possible for most walking tours and museum entries, but private transfers and special animal experiences should be reserved in advance to secure preferred times.

Reviews rarely mention overbooking or missed opportunities, so timing is generally flexible except for high-demand private services.

The experiences

Worth a look.

Maid Marian and Robin Hood Quest Experience in Nottingham

Maid Marian and Robin Hood Quest Experience in Nottingham

The only listed self-guided game; some reviews cite unclear format and technical issues.

4.4 ★ · 31 reviews · 1 h 5 min

Free cancellationInstant confirmationExcellent QualityTop ProductCurated Catalog
£6.99per personSee this experience
Walking Tour of Cambridge

Walking Tour of Cambridge

The only private group tour, ideal for up to 12; almost perfect reviews.

5.0 ★ · 329 reviews · 1 h

Free cancellationTop Product
£107.50per vehicle · up to 12 peopleSee this experience
Park Entry for a Family of 4 (2 adults and 2 children)

Park Entry for a Family of 4 (2 adults and 2 children)

Group entry: the only listed animal park ticket for families; reviews mixed on service.

4.1 ★ · 55 reviews · 1 h

Instant confirmation
£40.00per vehicle · up to 4 peopleSee this experience
The Stamford bridge and river well and in the evening sunlight.

Stamford Town Guided Tours

The most-reviewed walking tour, and no review under 4 stars.

4.9 ★ · 144 reviews · 1 h 30 min

Free cancellationInstant confirmationExcellent QualityTop ProductCurated Catalog
£10.50per personSee this experience
We Remember - almost 58,000 names of those who gave their lives serving Bomber Command

A Story of Discovery, Education and Remembrance

The most-reviewed museum entry, with consistently high praise for guides.

4.9 ★ · 413 reviews · 2 h

Free cancellationInstant confirmationExcellent Quality
£11.50per personSee this experience
Daily Nottingham City Centre Walking Tour (10:30am)

Daily Nottingham City Centre Walking Tour (10:30am)

A daily group walking tour with a strong badge record and only rare cancellations.

4.9 ★ · 135 reviews · 1 h 30 min

Free cancellationInstant confirmationTop ProductCurated CatalogExcellent Quality
£14.00per personSee this experience
Detail of Watson Fothergill's Office, Nottingham as featured on the Guided Walk.

Watson Fothergill Walk: Architecture of Victorian Nottingham Guided Tour

The only architecture-focused tour, and every review is 5 stars.

5.0 ★ · 49 reviews · 2 h

Free cancellationInstant confirmationExcellent Quality
£20.00per personSee this experience
Little John's Big Tour of Nottingham

Little John's Big Tour of Nottingham

Every review is 5 stars; the only tour led by 'Little John'.

5.0 ★ · 41 reviews · 2 h

Free cancellationInstant confirmationTop Product
£21.00per personSee this experience
DropWorks Rum Tour - Largest Premium Rum Distillery in Europe!

DropWorks Rum Tour - Largest Premium Rum Distillery in Europe!

The only distillery tour listed; all reviews 4 stars or above.

5.0 ★ · 103 reviews · 1 h

Free cancellationInstant confirmationTop ProductCurated Catalog
£25.00per personSee this experience
Find out how it feels to drive a car from the 1950s

Great British Classic Car Driving Experience

The only driving experience; some reviews say the driving circuit is limited.

4.9 ★ · 165 reviews · 3 h

Free cancellationInstant confirmationCurated CatalogTop Product
£54.00per personSee this experience
Nottingham to London Heathrow (LHR) Airport Luxury Private Airport Transfer

Airport Taxi Service | Nottinghamshire to London Heathrow Airport

The only airport transfer; every review is 5 stars and highlights professionalism.

5.0 ★ · 34 reviews · 2 h

Free cancellation
£400.00per vehicle · up to 6 peopleSee this experience
Fox Encounter for 2 people and park entry

Fox Encounter for 2 people and park entry

The only animal encounter; most reviews are positive, but some cite booking difficulties.

4.9 ★ · 104 reviews · 30 min

£100.00per personSee this experience

Sold by Viator. Prices and review counts checked on 05/09/2026.

Before you book

Practical notes.

A well-reviewed walking tour costs £11–£22 per person.
Museum entries are typically under £15 per person.
Private transfers run £200–£500 per vehicle.
Animal parks vary: check recent reviews before booking.
Self-guided games are cheap but may disappoint if not clearly described.
Most tours confirm instantly; private transfers may take longer.
Only 6% of tours are rated below 4 stars.
Free cancellation is standard on 98% of experiences.
Questions people ask

Before you decide.

What kinds of tours are most common here?

Walking tours, museum visits, and animal encounters make up most of the 126 experiences.

How much should I expect to pay for a walking tour?

Most walking tours cost £11–£22 per person. Private group tours are priced from £108 per group.

Are private transfers worth it?

Private transfers are the priciest, from £200 to £500 per vehicle, and best for larger groups or airport travel.

Do I need to book far in advance?

Most tours can be booked last-minute, but private transfers and animal encounters are best reserved ahead.

Are animal parks and encounters reliable?

Reviews are mixed; some praise staff and animal care, while others cite poor service or facilities.

How common is free cancellation?

98% of experiences offer free cancellation as standard.

What disappoints people in this region's tours?

Critical reviews mention unclear descriptions in self-guided games and poor service at some animal parks.

Are the best-reviewed tours expensive?

Not always. Many top-rated walking tours and museum entries are under £22 per person.

More to see

Around East Midlands

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Walking tours, day trips and experiences around this area, on GetYourGuide.

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Written by CityTour editorial. Sold by Viator. Prices and review counts checked on .
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